A free email course is one of the best lead magnets you can offer. People sign up, get something useful every day for a week and get used to opening your emails.

Writing five of them from scratch is the part that stalls most people, so here’s the prompt from my toolbox that drafts the whole thing.

Write a free 5-day email course I can give away to grow my email list.

Topic: getting started with backyard chickens
My reader: a total beginner who wants fresh eggs but hasn't bought a single chick yet

For each day, give me:
- A subject line
- A short email, under 250 words, that teaches one thing they can actually do that day
- A one-line teaser for tomorrow's email

Write it like a friendly neighbor who has done this for years, not a textbook. Plain language, no hype, and don't make up statistics. If a detail about me would help and you don't have it, leave a [BRACKET] for me to fill in instead of inventing it.

On Day 5, end with a soft mention that I have a full guide available, with [LINK] as a placeholder.

I ran it in Gemini. It came back with five emails, each with a subject line, one real task for the day and a teaser for tomorrow. Here’s how it laid out the week:

THE PLR SHOP

Done-for-you content you can put your name on

PLR articles and ebooks you can rebrand and sell as your own (or hand out as a lead magnet).

Browse the PLR Shop →

• Day 1: Check your local chicken laws before you buy anything
• Day 2: Measure out space in the yard for a coop and a run
• Day 3: Decide whether to build a coop or buy one
• Day 4: Pick beginner-friendly breeds
• Day 5: Get the brooder ready, plus a soft mention of the full guide

That’s a real week of steps, in the order a beginner would actually take them.

Make It Yours!

Swap the topic, the reader and the product.

Write a free 5-day email course I can give away to grow my email list.

Topic: [YOUR TOPIC]
My reader: [WHO THEY ARE AND WHERE THEY'RE STARTING FROM]

For each day, give me:
- A subject line
- A short email, under 250 words, that teaches one thing they can actually do that day
- A one-line teaser for tomorrow's email

Write it like a friendly neighbor who has done this for years, not a textbook. Plain language, no hype, and don't make up statistics. If a detail about me would help and you don't have it, leave a [BRACKET] for me to fill in instead of inventing it.

On Day 5, end with a soft mention of [YOUR PRODUCT], with [LINK] as a placeholder.

The Line You Should Not Touch!

“If a detail about me would help and you don’t have it, leave a [BRACKET] for me to fill in instead of inventing it.”

Leave that one alone. It worked, too: instead of making up how long I’ve kept chickens, it wrote “I’ve been raising my flock for [NUMBER] years.”

Full Disclosure

It still slipped in first-person lines like “it’s the most rewarding hobby I’ve ever had” and “a large plastic storage tote is my personal favorite.” Read every “I” statement and make sure it’s true for you before you send it. It also named my guide for me, so swap in your real product name.

And double-check the facts in your niche. The space guidelines it gave are common rules of thumb, but you’re the one putting your name on them.

Need Something To Put In It?

If you want more material for your course or the product at the end of it, that’s what PLR is for. My shop has done-for-you articles and ebooks you can put your name on and use as your own.

Browse the PLR Shop →

Go build the course. Five emails is a lot less scary when the first draft writes itself.